Sporty Group logo

CRM Product Manager

Sporty Group

Anywhere

Employee count:501-1000

We consistently top the charts as one of if not the most used Sports Betting website in the countries we operate in.
With millions of weekly active users, we strive to be the best in industry for our users.
Purpose of the role:
The CRM Product Manager is a unique position that not only leads the development of our in-house CRM system, they also run the campaigns that make use of it. This position will lead a world-class team to deliver significant business growth through superior data analysis, innovation, and execution.
Who We Are
Sporty Group is a consumer internet and technology business with an unrivaled sports entertainment, gaming, and social profile. We serve millions of users in several countries via technology and operations hubs in over 10 countries and 3 continents.
The recipe for our success is our intelligent and energetic team, who are passionate about our products and serving our users. We attract and retain them with a dynamic and flexible work life that empowers them to create value and rewards them generously based upon their contribution.
We have already built a capable and proven team of 300+ high achievers from a diverse set of backgrounds and we are looking for more talented individuals to drive further growth and contribute to the innovation, creativity, and hard work that currently serves our users further via their grit and innovation.
Responsibilities
Own the CRM Product roadmap, bringing their knowledge and expertise to bear to deliver success at scale Define product requirements for the CRM Platform iteratively, bringing value to market as quickly as possibleRun multi-channel campaigns that make use of this CRM Platform to drive engagementMeasure campaigns and use data-driven insights to iterate on the campaign and to improve the CRM ProductEnsures that data is pivotal to development, from ideation to A/N experimentation.Collaborate across various functions (Product Management, Engineering, Product Design) Provide fact-based data analysis to ensure new features meet customer demands; provide superior quality at scale and distinguish Sporty from existing and future competitive offerings.Perform feature prioritisation for the development teams and keep programs running on time within an agile development environment.
Requirements
1+ year experience in CRM, running campaigns, measuring, and iterating. 2+ years mobile/digital Product Management, ideally with exposure to the Gambling & iGaming space.Experience delivering successful digital product(s) at scale, while owning vision, strategy, data and execution of that product line.Demonstrated ability to generate measurably successful ideasBias towards actionMust be adept at using data to optimise user experiences
Benefits
Quarterly bonusesWe have core hours of 10am-3pm in a local timezone, but flexible hours outside of thisTop-of-the-line equipmentReferral bonuses28 days paid annual leaveAnnual company retreatHighly talented, dependable co-workers in a global, multicultural organisationPayment via DEEL, a world class online wallet system Our teams are small enough for you to be impactfulOur business is globally established and successful, offering stability and security to our Team Members
Our Mission
Our mission is to be an everyday entertainment platform for everyone
Our Operating Principles
1. Create Value for Users2. Act in the Long-Term Interests of Sporty 3. Focus on Product Improvements & Innovation 4. Be Responsible 5. Preserve Integrity & Honesty 6. Respect Confidentiality & Privacy 7. Ensure Stability, Security & Scalability 8. Work Hard with Passion & Pride
Interview Process
Online Aptitude Test (Max time of 30 Minutes)Remote video screening with our Talent Acquisition Team Remote video interview with 3 x Team Members (45 mins each, not separate days)24-72 hour feedback loops throughout process
Post Interview Process
Feedback call on successful interviewOffer released followed by contractID Check Via Zinc & 2 references from previous employers
Working at Sporty
The top-down mentality at Sporty is high performance based, meaning we trust you to do your job with an emphasis on support to help you achieve, grow and de-block any issues when they're in your way.Generally employees can choose their own hours, as long as they are collaborating and doing stand-ups etc. The emphasis is really on results.
As we are a highly structured and established company we are able to offer the security and support of a global business with the allure of a startup environment. Sporty is independently managed and financed, meaning we don’t have arbitrary shareholder or VC targets to cater to.
We literally build, spend and make decisions based on the ethos of building THE best platform of its kind. We are truly a tech company to the core and take excellent care of our Team Members.

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About the job

Apply before:

May 09, 2025

Posted on:

Mar 10, 2025

Job type:

Full Time

Experience level:

Mid-level
Manager

Location requirements:

Skills:

CRMData AnalysisProduct ManagementCampaign ManagementAgile DevelopmentUser ExperienceMulti Channel Engagement StrategiesGamblingIGamingData InsightsProduct RoadmapInnovation

About the company

Sporty Group logoSp

Sporty Group

Company size:

501-1000

Founded in:

2013

Chief executive officer:

Sudeep Ramnani

Markets:

Digital EntertainmentSports MediaGamingSocial PlatformsFintechSports BettingBroadcastingCreative Content ProductionConsumer InternetTechnology
www.sportygroup.com