Market & Competitive Intelligence Analyst

Role: Market & Competitive Intelligence Analyst, 18949
Localization: Poland
Mode: Hybrid or fully remote

About us

At Pearson, we’re committed to a world that’s always learning and to our talented team who makes it all possible. From bringing lectures vividly to life to turning textbooks into laptop lessons, we are always re-examining the way people learn best, whether it’s one child in our own backyard or an education community across the globe. We also create incredible assessment clinical and professional tests to help people to growth in their personal and professional lives. We are bold thinkers and standout innovators who motivate each other to explore new frontiers in an environment that supports and inspires us to always be better. By pushing the boundaries of technology — and each other to surpass these boundaries — we create seeds of learning that become the catalyst for the world’s innovations, personal and global, large, and small. Learn more: Our Purpose | Add Life to a Lifetime of Learning 


About the role

Are you passionate about uncovering market trends and analyzing competitive landscapes? Do you thrive in a dynamic environment where your insights drive key business decisions? If so, we have the perfect opportunity for you! As a Market and Competitive Intelligence Analyst, you will be the go-to expert for all things market and competitive analysis. You'll build and maintain a comprehensive source of truth for the education market, supporting key decision-making processes with your in-depth analysis of market trends, competitive movements, growth opportunities, and revenue drivers.

Key Areas of Delivery:

Competitor Analysis: Develop and sustain a competitor landscape for total addressable market (TAM) areas:

• Group competitors by market type (early-stage, mid-stage, incumbents).
• Analyze competitor attributes, including ownership, financials, market share, strategy, business models, and market shifts.
• Monitor Mergers & Acquisitions activity (M&A), partnerships, product launches, and private equity moves.
• Provide teardowns and backward/forward-looking insights on competitors.

Market Analysis: Create and maintain a detailed market sizing framework, including:

• Analysis by life stage, market segment, verticals, and business unit domains (e.g., language, assessment, content, enterprise).
• Regional focus on the US, UK, and priority regions such as Brazil and Saudi Arabia.
• Attributes such as market size, growth, margins, and key decision-makers.
• Identification of market trends, growth drivers, and revenue opportunities.

Required skills/experiences:

• Proven experience in market research, competitive analysis, or business intelligence.
• Strong analytical skills with expertise in market sizing, trend analysis, and competitor strategy.
• Proficiency with market intelligence tools and platforms.
• Excellent communication skills for presenting insights to stakeholders.
• Ability to work cross-functionally and manage multiple projects simultaneously.

What Sets us Apart? Benefits and Rewards. We know you’ll do great work, so we give a lot back with some of the best benefits in the business. We know that one size doesn’t fit all, so our workplace programmes meet the different needs of our diverse teams, and their families too. There is a range of options, but when you join our Pearson family these are some of the benefits that we offer that you can look forward to

• Inspiring, supportive and collaborative culture
• Opportunity to work in a global environment and grow your professional network 
• Personal growth - Unlimited access to rich sources of knowledge (Coursera, A Cloud Guru, Safari Books…)
• Attractive benefits including MultiSport Card, cinema and theatre tickets, touristic excursions, etc.) 
• Private health care, accident insurance for you and your family 
• Opportunity to master your English skills at daily work and/or by taking companywide English classes 
• Work-life balance, Flexible working arrangement
• Remote work or hybrid (Poznan) work as option 
• Generous holiday policy, including Paid leave for volunteer purposes 
• PPK at 4%
• Annual bonus based on performance
• Annual Christmas funding
• Holiday funding (biennially)
• Invest and Earn money and/ or become a shareholder with Pearson Worldwide programme ‘Save for Shares’

Diversity, Equity & Inclusion

We’re committed to equity and opportunity, so that all learners can realise the life they imagine and see themselves in our services and products. We believe learning is a powerful force for change and that diversity, equity and inclusion are fundamental to who we are. We’re committed to addressing all forms of systematic racism, discrimination and inequality in everything we do. We also believe in giving everyone in the company the chance to help shape a more inclusive culture, in which everyone feels a sense of belonging and in which everyone acts with integrity day-in, day-out. To learn more about Pearson’s commitment to a diverse and inclusive workforce, please click here.

Pearson is an equal opportunities employer. We do not discriminate against employees or job applicants and select the best person for each job based on relevant skills and experience. We are also committed to building an accurate picture of the make-up of the workforce and encouraging equality and diversity. The information you provide will stay confidential and will be stored securely. It will not be seen by those involved in making decisions as part of the recruitment process. We are a Stonewall Gold and Top 20 LGBT+ inclusive employer, Investors in People Gold, Race Charter signatory, Disability Confident employer and Working Mums Top Employer.

Your Personal Data

The Administrator of your personal data is Pearson Central Europe sp. z o.o., headquartered in Warsaw, 8 Szamocka St. (PCE). The Data Protection Officer appointed by PCE can be contacted by email, at pce.dpo@pearson.com, as well as by snail mail at the above address, marked "RODO". Your personal data is processed based on: GDPR Article 6(1)(A) - your consent (applies to data provided in the application, over and above other grounds for processing), GDPR Article 6(1)(B) - actions taken at your request, prior to the conclusion of a contract (aimed at concluding a contract), limited to the scope indicated in the legal provision (Article 22 par. 1,3,4 of the Act - Labor Code); GDPR Article 6(1)(F) - PCE's legitimate interest, related to possible establishment, investigation or defense of claims against PCE (GDPR Article 82(3)); Your personal data will be stored for a period of 3 years after the end of the recruitment process. You have the right to access the content of your data and the right to rectify, erase, limit processing, the right to data portability, the right to object, the right to withdraw consent, the right to be forgotten. You have the right to lodge a complaint with the President of the Office for Personal Data Protection if you consider that the processing of personal data concerning you violates the provisions of the GDPR. Your provision of personal data is voluntary, but necessary for the purposes of processing. The consent you have given may be withdrawn at any time, which will be equivalent to the cessation of processing of certain data. Your data will not be subject to automated profiling. PCE may transfer your personal data to a third country, including outside the EEA, which is related to Pearson's policy and the IT tools used. Personal data may be made available to authorities authorized by law and entrusted under a written entrustment agreement to entities providing services on behalf of PCE.