This is a remote position.
Responsibilities:
Manage and create content for Instagram, Facebook, and Pinterest accounts
Schedule and post social media content across all platforms
Write weekly blog posts related to fitness and app features
Compose and send weekly newsletters to app subscribers
Reach out to influencers for app promotion and partnerships
Create graphics and short video content for social media posts
Monitor and engage with user comments and direct messages
Analyze social media metrics and provide regular performance reports
Collaborate with the team on new app features and marketing strategies
Requirements:
Proven experience in social media management and content creation
Excellent writing skills in English (Spanish proficiency is a plus)
Proficiency in graphic design tools, especially Canva
Familiarity with social media scheduling and analytics tools
Understanding of current social media trends and best practices
Experience with influencer outreach and collaboration
Ability to work independently and manage multiple projects
Knowledge of or interest in fitness and wellness industries
Scope:
Develop and implement a cohesive social media strategy across all platforms
Increase social media engagement and follower growth by 20% quarterly
Produce 4-5 high-quality social media posts per week for each platform
Write and publish one blog post per week (500-1000 words)
Create and send one engaging newsletter per week to app subscribers
Establish partnerships with at least 5 relevant influencers per month
Maintain a consistent brand voice and aesthetic across all digital touchpoints
Provide monthly analytics reports on social media performance and growth
Monday to Friday anywhere between 9 AM to 3 PM (20 hours per week)
